Trainings

Design Thinking for Customer Experience

Customer loyalty dropping? Learn to craft journeys they’ll never forget.

What is the workshop about?
The Design Thinking for Customer Experience workshop focuses on enhancing customer interactions through a user-centric approach.
By employing design thinking principles, teams will effectively map out and improve the customer journey, ensuring that every touchpoint aligns with user needs and expectations.

This workshop promotes collaboration and creative problem-solving, enabling teams to identify pain points and opportunities for innovation.

By the end of the workshop, participants will have the skills to design seamless and engaging customer experiences that foster loyalty and satisfaction.
Who is the  training for?
  • Customer Experience Professionals: Individuals such as customer experience managers, UX designers, and service designers looking to refine their skills in mapping and improving customer journeys.
  • Marketing and Sales Teams: Marketing professionals and sales representatives who want to understand their customers better and enhance their engagement strategies.
  • Business Leaders and Strategists: Team leaders and executives aiming to align their organization’s vision with exceptional customer experience initiatives.
What will you learn?
01
Techniques for mapping out the customer journey, identifying critical touchpoints, and enhancing user experiences.
02
Methods for leveraging empathy and user feedback to drive improvements in customer service and engagement.
03
How to foster teamwork and collaboration through design thinking methodologies focused on customer experience.
04
Insights on utilizing data and analytics to anticipate customer needs and measure experience effectiveness.
05
Strategies to implement innovative solutions that enhance customer satisfaction and loyalty.
"This was highly beneficial for EOS. Focused time and expert exchange delivered new perspectives, possible solutions, and inspired us to think creatively."
EOS Matrix
Let's work together
Get in touch
Benefits
Enhanced Customer Understanding
Develop skills to thoroughly understand customer needs and preferences, leading to improved engagement strategies.
Improved Customer Journeys
Learn best practices for mapping and refining customer touchpoints for a seamless experience.
Increased Loyalty
Create compelling customer experiences that build trust and foster long-term loyalty.
Collaboration & Team Empowerment
Strengthen team collaboration and problem-solving abilities, empowering them to lead customer experience initiatives.
Data-Driven Insights
Gain insights on using customer data to drive strategic decisions and improve overall experience management.
Sustainable Experience Strategies
Focus on developing enduring strategies that evolve with customer expectations and market trends
What will you discover?
By the end of this workshop, participants will:
Agenda overview

Module 1: Introduction to Design Thinking and Customer Journey Mapping

•Introduction to Design Thinking and Customer Experience:

Overview of design thinking principles and their relevance to enhancing customer interactions.
•Mapping the Customer Journey:

Techniques for visualizing customer journeys, identifying critical touchpoints, and understanding their impact on perception and satisfaction.
•3 days before the workshop - Materials preparation:
Confirm procurement of necessary workshop materials such as flip charts, markers, post-it notes, and any additional items outlined in the materials list.

Module 2: Empathy and Insights

•Empathy and User Feedback:

Exercises aimed at fostering empathy for customers, gathering, and interpreting user feedback to inform design processes.
•Identifying Pain Points and Opportunities:

Analyzing journey maps to pinpoint friction areas and collaboratively identify innovative solutions to enhance customer interactions.

Module 3: Prototyping and Feedback

•Prototyping Customer Experience Solutions:

Development of low-fidelity prototypes of proposed solutions, visualizing ideas for improved customer engagement.
•Feedback and Iteration on Solutions:

Presenting prototypes for group feedback, encouraging discussions that refine solutions based on collective insights and suggestions.

Module 4: Strategy Development and Continuous Improvement

•Data-driven Insights for Experience Enhancement:

Leveraging customer data and analytics to anticipate needs, measure effectiveness, and explore tools for data-informed decision-making.
•Implementation Strategies and Sustainable Experience Planning:

Developing actionable plans for deploying solutions, discussing resource requirements, stakeholder involvement, and strategies for long-term customer experience.
•Planning for Continuous Improvement:

Establishing mechanisms for ongoing evaluation and adjustment of customer experience initiatives to ensure lasting impact and relevance.

OUR BLOGS

What we do

Every 7 Months, AI Gets Closer to Replacing the Whole Work Week
Read more  →
AI Agents are hiring: Find out the best tools for HR teams in 2025
Read more  →
What AI Automations Can (and Can't) Replace in Your E-Commerce Business?
Read more  →
View more
PARTNER WITH SOLVEO

Implement change.
Automate smarter with AI.

Be on top of global trends.

Get in touch

Not another newsletter clogging up your inbox.

Only actionable insights that actually work.
Once a month, without any fluff.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.